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Twitchbaits are hardbaits with erratic action triggered by jerky rod movements, known as twitching. When reeled in steadily, they swim calmly and inconspicuously; with each twitch, they show uncontrollable, aggressive movements that provoke even the most cautious predators to strike. Unlike the crankbait, which generates its action solely by reeling, the twitchbait relies on the angler’s rod work. In the range, you’ll find twitchbaits in different diving depth classes, classic suspending, with Magnetic Weight Transfer System, and sharp BKK Spear 21-SS treble hooks.
Twitchbaits are categorized by their diving depth, similar to crankbaits. The size and angle of the diving lip determine how deep the lure runs when reeled in.
Unlike crankbaits, the standard design for twitchbaits is suspending. There’s a good reason for this: when twitching, the lure darts forward but stays at the set depth when stopped. This pause phase is the crucial bite moment. Cautious predators chasing an active lure target the calmly suspended twitchbait precisely while it’s still.
The action of a twitchbait only arises through rod movement. The standard technique:
Twitchbaits are made from hard plastic (ABS, polycarbonate). Premium models use a Magnetic Weight Transfer System: movable casting weight distribution inside. During the cast, the weight slides back for maximum casting distance and accuracy; on impact, it shifts back to the running position. This is especially important for twitchbaits because long casts and precise twitches are equally required.
Classic twitchbaits long contained lead internal components. Modern designs increasingly avoid lead and use tin-bismuth alloys or steel. Lead-free twitchbaits are mandatory in the Netherlands and Scandinavia for fishing tournaments and some waters. Manufacturers compensate for the lower specific gravity of the lead-free alloy through shape and volume so that the twitch action remains identical to lead designs.
Twitchbaits come factory-equipped with two or three sharp, hardened trebles: one on the belly, one on the tail, larger models have a third in the middle. Well-known hook brands are BKK Spear 21-SS with Super Slide Coating for maximum penetration, Owner ST-36, and VMC. Those who want to upgrade their twitchbaits will find high-quality trebles and split rings as tuning components in the range.
If you’re looking for a hardbait with constant action without rod work, check the crankbaits category. For lures with spinner blades or bladed jig action, see the metal lures category.